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OUR DEVELOPMENT PHILOSOPHY
The products, technologies, and services created by VELDT incorporate our development philosophy by successfully rebalancing the negative aspects of the Internet towards positive real-life benefit for each individual. We are inspired by the two stories that follow on this page, and we hope that you will read on to learn about how these stories directly impact our mission.
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There is no Average Person
Source: The End of Average: How We Succeed in a World That Values Sameness by Todd Rose
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A World of Filtered Information
Source: Ted Talk, "Beware online 'filter bubbles'"
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Focus on the Individual Essentiality,
Not on the Overall Average
Many of the screens we see every day are full of big data-based recommendations. While this solution may offer convenience and comfort, it confines individuals to virtual worlds that are filter bubbles based on averages that are not even their own. We think that there may be more different ways for how each person uses their data. Utilizing small data instead of big, we believe it is important to begin with data gleaned from an individual's own essential experiences, transforming that data into something with merit before returning it to the individual. Recommendations based on the algorithms of others are useful, but when taking important actions, we believe that what you discover should be the fate of your actions. And finally we hope to inspire you to go out and pursue these unexpected discoveries, rather than stagnating in virtual comfort. VELDT chose IoT as the new touchpoint capable of holistically connecting the real world and the internet with your daily life. The individual over the average. Self-discovery over external recommendations. Real world over the virtual world. These philosophies are at the core of VELDT's offerings towards the sustainable future of connected society.